Affiliate Programs and Affiliate Reviews
In the fast-moving world of consumer electronics, last year’s gaming system and smartphone are old news. Luckily, however, they’re not entirely worthless. Electronics recommerce company Gazelle buys this equipment, offering consumers cash, as well as free packaging and shipping — and then resells it for a profit.
Gazelle takes your old cellphones, laptops, digital cameras, camcorders, GPS devices, game systems, calculators, e-readers, LCD monitors, tablets, and any other out-of-date electronic equipment cluttering up your home or office, and turns it all into cash. It has paid out more than $25 million to 175,000-plus customers and kept 300 tons of electronic waste out of landfills.
A year ago, AOL decided to consolidate its various advertising platforms on one Web page. Platform-A was born, followed by a fully integrated sales force and, more recently, a newly designed home page. Since the redesign, advertising click-through rates on the primary ad banner rose 30 percent. Site visitors are up 13 percent. In other words, Platform A appears to have found its sea legs.
For many e-tailers, online chat is a closer. Packaged and offered up to site visitors as a service, it provides an opportunity to close a sale when an uncertain customer wavers. Retailers were early adopters of this technology precisely because of the distinct return on investment, Conversive CEO Robert Williams told CRM Buyer.
This summer, Bob Lyons was tapped to lead Avaya’s contact center division. The new general manager and vice president of customer service applications joined the company at a crucial time. It was in the midst of reorganizing its operations around three business units: the contact center, unified communications, and small and mid-sized business applications.