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Eight decades after pioneering the concept of broadcasting, NBC is on the verge of a startling move that illustrates broadcast television’s decline. Cable TV operator Comcast is expected to buy a controlling stake in NBC Universal, perhaps as early as this week.
The nation needs to give the same urgency to making sure all Americans have broadband access as the Eisenhower administration did in building an interstate highway system a half-century ago, a report released Friday concluded. The Knight Commission on the Information Needs of Communities in a Democracy expressed worry about whether the news industry’s financial woes will make for a less educated citizenry.
It’s something Gawker’s snarky arbiters of culture would normally find irresistible: An advertisement for a TV program in the form of a blog that’s embedded within a popular Web site and made to look just like it. It might, if the fake vampire blog paid for by HBO to promote its series “True Blood” wasn’t on Gawker itself.
NBC is using the Olympics as a “billion-dollar research lab” to get a sense of how people are using different media platforms to experience the Beijing Games that begin Aug. 8. NBC hopes its research provides a comprehensive picture of how people are supplementing TV viewership with tools such as video streaming, video on demand and mobile phones.